The craze for computer keyboards
Since 2016, the game books equipped with mechanical keyboards have begun to emerge. After 2017, the frequency of the game books with mechanical keyboards is increasing.
With the popularity of e-sports in the domestic market, both professional players and ordinary gamers have higher and higher requirements for game peripherals. The first one is the keyboard-mechanical keyboard.
I believe that friends who love games will choose a game book equipped with mechanical keyboard, not because the keyboard that comes with ordinary game books can't be used, but the experience of mechanical keyboard is beyond the reach of notebooks equipped with thin-film keyboards.
Many years ago, when talking about mechanical keyboard, it was only tepid in a relatively small range, and most of them were just writers or programmers who needed keyboard typing for a long time. Secondly, the professional players of e-sports pursued the millisecond corresponding speed of the mechanical axis of the keyboard in the detailed operation of the game.
As the most important input device of the computer, the mechanical keyboard appeared in the early days of the keyboard, and experienced a period of prosperity. For example, the early servers were equipped with mechanical keyboards. Later, it was quickly replaced by the inexpensive film keyboard, and the mechanical keyboard only developed as a high-end keyboard product up to now. The mechanical keyboard can't be replaced because of its own characteristics, so after the mechanical keyboard experienced prosperity and decline, more and more computer users and gamers now put forward higher requirements for the comfort, feel and quality of using computers. As one of the input devices, the keyboard has also undergone some conceptual changes. The mechanical keyboard is no longer just the favorite of enthusiasts, but is beginning to be recognized by more and more users who pursue quality and feel.
With the global keyboard market expected to reach 1.361 billion dollars by 2023, there’s clearly a huge space that could be fulfilled by a company that further expands in this market. In addition to that, in 2020, the overall consumer spending on PC gaming hardware and accessories in the world has grown to $4.5 billion which is a 62% increase from 2019. As society continues to grow into a more technologically based one, the computer space is going to increase rapidly.The problems that our customer base, young adults who are computer and gaming enthusiasts, face today are threefold: First, custom keyboards are proportionally a large financial commitment which subsequently represents a barrier for many potential customers. Second, some customers don't know what they want and/or like. And third, other companies have a significantly limited offering with respect to custom mechanical keyboards.
Keeping these issues in mind, our mission at PeripheRent is to increase consumer engagement with keyboards and to reduce money wasted on peripherals people don’t like. Our website is designed to give people the chance to rent custom keyboards biweekly so that they can have the enjoyment of a higher quality keyboard without risking not liking the product. In addition, with the rental service, people that are unsure about the mechanical keyboard space and don’t want to break the bank to try it out could have a better time trying out many keyboards at a fee significantly lower than others as a rental.
What gives PeripheRent the strategic advantage over other competitors in the market is everything we have to offer. We differentiate ourselves by offering a rent to own service, personalized recommendations, unique and niche products, Product testing, and professional feedback on products. No other company offers a rent to own program in which the client has the option to rent a product for a certain amount of time with a fixed cost until they pay it off or decide to return it. PeripheRent aims to sell to the young adult, gaming and computer enthusiasts. That customer base has the need for a website that enables them to create a custom keyboard, meeting their function and design needs.
https://dataintelo.com/report/computer-keyboards-market/
https://www.alliedmarketresearch.com/computer-keyboard-market-A11893
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